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MSU Recognised as Gold Award Recipient at Putra Aria Brand Awards 2025

Management and Science University (MSU) has received the Gold Award at the Putra Aria Brand Awards 2025 under the Education and Learning category, marking another significant milestone in the university’s continuous efforts to strengthen its position as a trusted higher education institution in Malaysia.

The recognition further reinforces MSU’s brand strength, enhances sustained public confidence, and reflects the university’s commitment to delivering quality education that is relevant to industry needs and societal development. The Putra Aria Brand Awards is among the country’s most prestigious brand recognition platforms, honouring organisations based on excellence, resilience, and meaningful contributions within their respective sectors.

This marks the second consecutive year MSU has been recognised as a Gold Award recipient, following its achievements as a Silver Award winner at the 2023 Putra Aria Brand Awards and a Bronze Award recipient in 2022.

With this latest accolade, MSU continues to demonstrate its dedication to advancing higher education excellence while contributing to nation-building and the broader global community.

Receiving the award on behalf of MSU was Senior Vice President of Endowment and Communications, Dato’ Rosli Yusof.

This recognition demonstrates MSU’s ongoing commitment to building a higher education brand that is close to the community and trusted both in Malaysia and globally. It also motivates the university community to continue enhancing educational quality through 21st-century teaching and learning approaches, aimed at producing graduates who are balanced, competent, and versatile, in line with the university’s motto, Transforming Lives, Enriching Future.

In addition, MSU actively drives the digital transformation and lifelong learning agenda by offering flexible education pathways, including work-based learning and recognition of prior experiential learning. These initiatives provide broader access to quality education while supporting the community’s needs for upskilling and reskilling.

First introduced in 2022, the Putra Aria Brand Awards is an initiative by the Association of Accredited Advertising Agents Malaysia (4As) to recognise brands that are closest to the hearts of Malaysians. The evaluation is based on consumer choice and validated by the Malaysia External Trade Development Corporation (MATRADE). In the 2025 edition, a total of 182 organisations were received gold, silver, and bronze awards across various categories, with winners determined through a study involving 50,000 consumer respondents to identify the nation’s favourite brands.