51风流

Course Overview

This programme is specifically designed to provide:
 

• An opportunity to empower with advanced skills to confront the complexities of digital transformation.
• Ability to provide insights into analytics from a management perspective and make data-driven decisions to solve business problems.
• An overall understanding on how analytics can be used to enhance the decision making process in an organisation.

Curriculum

Pre-requisite Modules (For Non-Business Students)
Duration: 1 month (Full-time) / 2 months (Part-time)

• Managing People
• Understanding Customers
• Managerial Finance
• Business Environment & Strategic Planning

Core Modules

• Organisational Behaviour
• Accounting & Finance for Managers
• Managerial Economics
• Technology Management
• Global Strategic Management
• Human Resource Management
• Statistical Decision Making
• Research Methodology
• Entreprenuership
• Digital Marketing Tools and Trends
• Project

Specialisation Modules

• Business Intelligence Systems
• Big Data Analytics and Technologies
• Time Series Analysis and Forecasting

Entry Requirements

General Requirements

Bachelor’s degree

• Bachelor’s degree in related fields with a minimum CGPA of 2.50, or its equivalent qualification as accepted by the Senate.
• Bachelor’s degree in related fields with a minimum CGPA of 2.00 and not meeting a CGPA of 2.50 can be accepted, subject to a rigorous internal assessment.
• Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and with relevant working experience, subject to a rigorous internal assessment.
• ?Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and without relevant working experience, subject to passing pre-requisite courses.

Note: The above entry requirements may differ for specific programmes based on the latest programme standards published by Malaysian Qualifications Agency (MQA).
 

English Requirements

International Students

• IELTS : 6.0
   

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Students from English speaking countries and those with qualifications taught in English (previous Bachelor’s/Master’s Degree taught in English) are exempted from English requirements. Applications for exemption must be accompanied by supporting documents.
 

Career Prospects

Analytics & Reporting Manager

Business Development Manager

Business Consultant

Business Analytics Manager

Decision Analytics Manager

Chief Executive Officer (CEO)

Chief Marketing Officer (CMO)

Entrepreneur

General Manager

Business Intelligence Analyst

Market Research Analyst

Data Mining Expert

Predictive Analyst